Why Command Cupid?

 

Command Cupid & Socialize LA Talk 

Email Marketing

-17:07

Email

  • Once an email is opened, you have 5-20 seconds to interest a subscriber & communicate your message & call to action. (IRCE, 2012)

  • Outlook accounts for 23% of email client marketshare, with Apple's iPhone in 2nd with 18%(Litmus, 2012)

  • Businesses with a Sender Score above 90, generate a 95% inbox deliverability rate(Return Path, 2012)

Mobile

  • Only a fifth of brands currently use mobile & social tactics as part of integrated campaigns. (Mediapost, 2012)

  • Email opens on a mobile device increased 82.4% this year. (iMedia, 2012)

  • 55% of tablet users prefer to read email on their tablet vs. 32% on their PC/Mac. 48% preferred to send email on their tablet vs. 41% on their PC/Mac. (Perion, 2013)


Social

  • Social sharing buttons have been shown to increase click thru rates in emails up to 115%. (Email Marketing Census, 2012)

  • Two thirds of companies have pages on social sites & half of those who have not will create a social presence in 2013. (Mediapost, 2012)

  • Campaigns deployed on Tuesdays earned the highest engagement. (Yesmail, 2012)